The 98th Australian Open Tennis Championship, the first of the world’s four grand slam tennis tournaments during the year, is scheduled to start at Melbourne Park on Jan. 18, 2010. For two weeks in January, Melbourne Park has it all. The eyes of the world will zone in as the best tennis players in the world battle for one of the biggest grand slam titles the sport has to offer. As the 2010 tennis season approaches, tennis fans are excited to see what some of the players will be wearing at the start of the year.
Ana Ivanovic will debut her new Adidas adilibria dress at the 2010 Australian Open. Ivanovic will make a highly anticipated comeback to the WTA tour, wearing a core yellow, dropped-waist dress with black trim that has been 18 months in the making. Ana’s feedback played a large role in the design of this dress. She had made some requests and the Adidas team worked diligently to meet her needs. Ivanovic has said that she “loves the new dress because the colors are so bright and refreshing and the skirt pleats adds a cute feminine touch. It feels very comfortable and I’m looking forward to wearing it in Australia. It’s great to have outfits that keep you cool throughout your matches especially in Australia where it is really hot. Thanks to the ClimaCool technology, this dress dries fast and still feels light on your body even if you are in the third set and sweating a lot.”
Keep a look out for these and other fashions at this year’s Australian Open. We will continue to update you on the latest and greatest in tennis fashion and apparel in our next edition of Long Island Tennis Magazine.