| By Long Island Tennis Magazine Staff

The USTA has announced that the U.S. Open Experience will take over Times Square in New York City on Monday, June 13th as part of its launch to promote the first day of ticket sales for the general public to the 2011 U.S. Open, which will be played at the USTA Billie Jean King National Tennis Center in Flushing, N.Y., Monday, Aug. 29-Sunday, Sept. 11.

“U.S. Open Takes Times Square” will run from 9:00 a.m.-1:00 p.m. on June 13th in the pedestrian plaza between 46th and 47th Streets. Four-time U.S. Open champion John McEnroe will be on-hand to help kick off the event that is free to the public, and will feature a wide range of U.S. Open and tennis-related activities for people of all ages and skill levels.

“U.S. Open Takes Times Square” will feature a skills and target competition on a miniature U.S. Open-style tennis court constructed in Times Square, with participants competing for free U.S. Open tickets, merchandise and other prizes. Fans can have their photo taken with the U.S. Open trophy and test their video game tennis skills on Nintendo’s Wii console.

Kiosks will also be available on-site for fans to purchase tickets to all day and night sessions of the 2011 U.S. Open, including exclusive access on-site for hard-to-get tickets, as well as Arthur Ashe Kids’ Day on Saturday, August 27. Fans also can register at the kiosks to win a pair of tickets to the 2011 U.S. Open. One pair will be given out each hour during the event.