In the summer of 2008, United Sports Publications (USP) was formed and the idea of Long Island Tennis Magazine was set into motion. Spearheaded by Publisher David Sickmen, a vision of the best tennis coverage this area had ever seen began to take shape.
In 2008, local tennis publications around the country were dying off and print publications as a whole were floundering as the economy was in a tailspin. It seemed like a bad time to start a regional tennis magazine on Long Island, but that didn't deter the LI Tennis Magazine staff. LI Tennis Magazine believed they had a business plan that could and would succeed if led by hard work and support from the community. At that time there was really no coverage of tennis locally, and while many people were playing the sport, the players and coaches who played and instructed, along with the businesses that supported the local game, were receiving little to no publicity or exposure. The businesses had no voice to address their clientele and potential new players who were out there were gravitating to other sports. Long Island Tennis Magazine set out to change that.
Tennis is a huge sport on the Island, with 40-plus indoor tennis clubs, tons of players who take the courts at local parks, many more who play at country clubs, and young players competing for high school and collegiate teams, and who are playing at a myriad of local tennis camps. Long Island Tennis Magazine started by going out into the field and speaking with people, forming relationships, asking about their interest in a regional tennis publication, what they would like to see in one and who would be interested in contributing. The local business owners really sensed a genuine support for the tennis community from the Long Island Tennis Magazine staff. The feedback was amazingly positive, and as the excitement grew, plans went into motion.
In January of 2009, the first edition of Long Island Tennis Magazine was launched. Local great Scott Lipsky graced the cover of the 40-page print publication, and copies of the magazine flew out of tennis clubs, gyms, health food stores and our other distribution locations. Readers rushed to see the feature on Lipsky, plus the High School Recap, The Guide to Long Island's Top Tennis Clubs, the interview with a very young Noah Rubin, and so much more. Any skeptics of the level of professionalism the magazine’s publishers would bring to the table were quickly squashed.
Interest in Long Island Tennis Magazine quickly soared and with more supporters coming on-board, by the September/October issue, the publication nearly doubled in size and came in at 72 pages for the U.S. Open in September 2009. While the magazine was growing and enthusiasm and publicity for the sport of tennis were on the rise, one thing that was still lacking in the Long Island tennis world was camaraderie and community events that would truly bring out the players, coaches and businesses as well as grow overall participation. The magazine sought to serve as an intermediary in bringing the community together, and in November of 2009, Long Island Tennis Magazine planned and organized the First Long Island Tennis Expo. The local tennis community came out and reinforced just how large and strong a community it really is. The Expo was a huge success, as the event drew 1,200-plus tennis enthusiasts from all across the Long Island and Metro areas to the completely sold out campus of Farmingdale State College.
Represented at the Expo were exhibitors from tennis equipment manufacturers, tennis organizations from Nassau and Suffolk Counties, indoor tennis clubs, summer camps, country clubs, retail stores, manufacturers, college scholarship advisors, health food and energy drinks providers, tennis travel destinations and other retail companies. At the Expo, USTA Eastern/Long Island was able to sign up many new members, an indication of how participation was influenced by the magazine’s event. There were tons of activities for people of all ages, including a QuickStart demonstration, Sportime’s Speed Serve competition area, a Dartfish video analysis, Glen Head Racquet Club setup a personal training area and Dave & Busters brought along assorted video games, as well as a prize wheel. Attendees not only got to participate in all of these fun and educational activities, but also walked away with many great prizes and giveaways. Adjacent to the Expo venue was an auditorium which featured presentations from some of the best and most knowledgeable speakers that the Long Island tennis community has to offer. The feeling of community and pride for local tennis was evident and Long Island’s tennis community headed into 2010 on a high note.
Children enjoying the QuickStart area as Long Island Tennis Magazine presented the First Long Island Tennis Expo at Farmingdale State College
In January of 2010, Long Island Tennis Magazine launched a revamped and updated Web site (www.longislandtennismagazine.com). This allowed the publication to be up to date with stories on a daily basis both locally and nationally. Immediately, the site drew rave reviews, as locals signed up for accounts, started commenting on stories and began interacting on the site.
Long Island Tennis Magazine launched its Web site in January of 2010
Two months later, LI Tennis Magazine launched its Facebook and Twitter pages, introducing the publication to the world of social media. The magazine’s "Likes" and “Page Views” quickly grew, and the publication was now able to interact with its followers and fans and post photos of all the events it was covering for the community. Kids and adults were able to see themselves in albums from events ranging from high school matches, to charity events, to programs at clubs. The pages are public and are seen by thousands weekly (www.facebook.com/longislandtennis).
Also in March, LI Tennis Magazine hosted 50 of its supporters at the BNP Paribas Showdown at Madison Square Garden. It was another great community event as everyone enjoyed a night out in NYC watching Serena and Venus Williams, Kim Clijsters and Svetlana Kuznetsova. This has become an annual outing for the magazine to show it's appreciation to its supporters.
The summer of 2010 brought LI Tennis Magazine out to Sportime Randalls Island for World TeamTennis. The magazine served as the program for the event and all fans entering the stadium received a free copy. The summer also saw the first LI Tennis Magazine Summer Challenge, where the magazine sponsored five Beach Tennis tournaments in Long Beach, N.Y. This was the first of two years the challenge series took place. Magazine supporters and many locals came out to play, watch and enjoy the entertainment created by these events. With the magazine marketing the event, participation and viewership soared.
The first LI Tennis Magazine Summer Challenge Beach Tennis event took place in the summer of 2010
In September, the publication covered its first U.S. Open. Our writers and photographers presented 21 consecutive days of coverage, featuring the local players in the junior draw and the pro draw, as well as all the news surrounding the top stars. Exclusive interviews with some of the world’s best, including their thoughts on playing in New York highlighted the coverage. This U.S. Open coverage has grown with full access to the Open and all the events that surround the world’s best tennis event played right here in our backyard.
By 2011, LI Tennis Magazine had established itself as the go-to source for local tennis information, but it also began to really generate a great deal of support from both out of state tennis entities and local non-tennis entities. Tennis enthusiasts were sending in compliments regarding the great and diverse content that was in the publication and the attractive readership base was garnering a lot of attention from marketers.
The year 2011 began with two events. Supporters joined the magazine at the BNP Paribas Showdown, featuring legends of the game Andre Agassi, Pete Sampras, Ivan Lendl and John McEnroe for an evening at Madison Square Garden.
Pete Sampras and John McEnroe address the media during the 2011 BNP Paribas Showdown at Madison Square Garden (photo credit: Kenneth B. Goldberg)
On March 6, the very successful Second Annual Long Island Tennis Expo was held at Farmingdale State College. More than 1,500 attendees were on hand for the day-long event, completely put together by LI Tennis Magazine, as families came in droves all day long to take part in the informative seminars, visits with reps from the area's top clubs and facilities, and shopped for the latest tennis gear local retailers and manufacturers. A great time was had by all in the Expo Hall, featuring nearly 40 exhibitors and sponsors, and kids and adults alike enjoyed a number of games and activities. This event was the largest grassroots event ever held on the Island.
More than 1,500 attendees were on hand for the Second Annual Long Island Tennis Expo at Farmingdale State College
The spring of 2011 saw a third straight year of Long Island Tennis Magazine producing the program and supplying the photography for the USTA Long Island's Awards Dinner at Crest Hollow Country Club. By having the program within the magazine, the Award winners received national exposure and unmatched local press for their accomplishments.
A major development took place in 2012, as LI Tennis Magazine got a teammate in its quest for growth in the New York tennis world as United Sports Publications began printing New York Tennis Magazine bi-monthly in addition to LI Tennis Magazine. New York Tennis Magazine started out with a 25,000-plus print readership base, in addition to tremendous online support via its Web site, www.newyorktennismagazine.com. The growth in United Sports Publications led to more event coverage, more brand awareness and a larger voice for the magazines supporters.
The year 2012 also saw LI Tennis Magazine host a holiday party for magazine supporters while communicating on how all of our multimedia capabilities can benefit our clients and encouraging them to take advantage of them. It was a great way to end a successful year on and off the court in Long Island tennis.
In April of 2013, LI Tennis Magazine hosted its third major expo and this one was even bigger than the first two. Like the first two expo events, the event was free to all attendees. The First New York Tennis Expo was held at New York’s tennis mecca, the USTA Billie Jean King National Tennis Center due to the anticipated crowd. This beautiful spring afternoon in April was not about professional tennis, it was about the local tennis movement and it brought out the largest crowd ever for a grassroots tennis event in New York, with just shy of 3,000 attendees on hand for the event. There were amazing raffles where people could win trips to famous resorts such as Van Der Meer and Sea Colony, along with chances for U.S. Open tickets just by signing up. There were also tours of Arthur Ashe Stadium Court and the U.S. Open locker rooms where participants had a once-in-a-lifetime behind the scenes look at the National Tennis Center. Down the main hallway of the National Tennis Center were 50 top exhibitors displaying everything from tennis apparel, to training aids, sunglasses, sports memorabilia, to rackets. Clubs were getting sign-ups, camps were filling up spots for the summer season and many of the exhibitors were raffling off an array of prizes.
The packed attendee registration area during the First New York Tennis Expo at the USTA Billie Jean King National Tennis Center (photo credit: Nicole Guglielmo)
At the end of hallway, 600 people took part in two informative sessions featuring world renowned coaches, celebrities, and top mental training experts. The first session was "The Road to College Scholarships," headlined by world renowned coach Nick Bollettieri and Fox News political commenter Sean Hannity as emcee and moderator. Among those on the panel were former world top 10 Tim Mayotte, along with expert coaches Chuck Kriese, Cory Parr, Jay Harris, Whitney Kraft and Clay Bibbee. The second session, "Taking Your Game to the Next Level,” again headlined by Nick Bollettieri discussing both the mental and physical sides of tennis. Panelists included Tim Mayotte, Lawrence Kleger, Steve Kaplan, Tom Clear, Tina Greenbaum and Dr. Tom Ferraro. At the end of the sessions, many flocked to the front of the room for autographs and pictures with the speakers.
On the second level of the National Tennis Center was where the fun continued. The three indoor courts were crowded all day, as kids and adults alike took part in activities such as 10 & Under Tennis, a Speed Serve Booth, and a Hit for Prizes Court. DJ CMNY was spinning music on-court, while Sportimes mascot Tennis the Menace introduced himself to all the young ones and took photos. Also up on the second level was the Kids Zone where kids could have their faces painted, get glitter tattoos and have balloon animals made. The smiling and laughing faces were plentiful.
Sean Hannity (far right) emcees the “Taking Your Game to the Next Level” panel discussion during the New York Tennis Expo, featuring speakers Tim Mayotte (left) and Nick Bollettieri (center) (photo credit: Nicole Guglielmo)
With the gorgeous weather, another major highlight was the outside play area. The newly opened Sports Deck Area at the National Tennis Center allowed for open play on mini-courts between kids and parents. Also on the deck, New York Tennis Magazine had a photographer shooting mock Magazine cover photos. Down the stairs from the deck, the world famous Stadium Court 17 featured the St. John’s University men’s and women’s tennis teams running a "Beat the College Player” contest.
This event turned a spotlight on grassroots growth. Businesses came from all over the country to participate and we have received phone calls from people looking for our assistance to put more of these events on in other areas.
The May/June 2013 edition of LI Tennis Magazine launched the new and improved print version of the magazine. The publication went fully glossy, and with this new look to go along with 72-80 pages of top-notch local and national stories the publication really took a giant step forwards.
The Expo and the new glossy look along with all of the promotion in print and Web ads, across social networks, on radio shows, via e-mail blasts, and most importantly, via word-of-mouth to the area’s kids, families, coaches and businesses that support the local tennis community really energized tennis in the LI area to a higher level. Companies from across the country were coming in to New York and respected coaches were flying in to speak with our junior players from Florida, Maryland, California, etc. The magazine began to receive supporters from other countries including Italy and Spain.
Today, Long Island Tennis Magazine is the largest free tennis publication in the country. Participation and interest in the game locally has unequivocally risen from the addition of the magazine to the LI Tennis world. The magazine has not only become a staple of the community, but the relationships formed between the magazine’s staff and the businesses, organizations, players and coaches are invaluable.
Attendees enjoying the outdoor sun deck during the New York Tennis Expo (photo credit: Nicole Guglielmo)
Long Island Tennis Magazine now has a print readership exceeding 23,500 copies and is distributed at 300-plus locations across the Island. Additionally, LITM’s Web site is visited by more than 600 people daily and the social networks are immensely popular. The Daily Serve e-mail blast is seen by thousands per day and the overall database has grown tremendously and continues to do so.
Long Island Tennis Magazine will continue to bring the tennis community together and offer the best coverage and publication it can, while growing distribution locations, events and adding to our repertoire of multimedia capabilities.
As 2013 is finished off with a Gourmet Brunch at Engineers Country Club thanking the magazine’s supporters, the future is bright! Heading into 2014, LI Tennis Magazine has big plans. The publication is revamping its online presence with a sleek, newly redesigned Web site to make it more user-friendly, and allowing for more video. Additions in coverage will include adding a video and radio component to our media coverage. Plans have begun to host a Second New York Tennis Expo, as well as a Summer Event Series.
LI Tennis Magazine couldn't have done all of this without the support of the local tennis community and the local tennis businesses. The publication is very appreciative of your support, and are extremely proud of our strong ties to the tennis community and all of its vast players, coaches, businesses and organizations.
See you on the courts soon and THANK YOU!
Covering the Island …
Long Island Tennis Magazine tries to be in as many places as possible throughout the year. Over the past five years, we have brought the local community the best tennis coverage possible, and have spotlighted the worthy individuals and organizations hosting and participating in these great events. Once again, we completed our popular "50 Camps in 50 Days" Tour in the Long Island and New York areas this summer, attended charity events, fundraisers, tournaments, country club outings, ProAms, NY Sportimes World TeamTennis matches, every session of the 2013 U.S. Open, and tried to promote the game in as many ways as possible for our supporters and the community. Our presence helps to grow the game of tennis, and brings publicity to these events of all sizes.
At each event we attend, we distribute free copies of the magazines, so that everyone in attendance can learn about and get more information on the game we all love from the local and national coverage we supply in each edition.
Below are some of the annual events we cover. In addition, we attend and cover dozens and dozens of additional events as well as make weekly visits to the tennis clubs, tennis stores and tennis environments that comprise our community.
►Visits to over 50 tennis camps with interviews and photos of campers and tennis pros
►New York Tennis Expo
►USTA Eastern Long Island Region Awards Dinner
►Boys and Girls High School New York State Tournament
►Long Island High School Boys and Girls County Championships
►Boys and Girls High School matches
►Suffolk County Boys High School Awards Dinner for Boys and Girls Seasons
►College Invitational Tournament at the USTA Billie Jean King National Tennis Center
►Charity Outings and Pro-Ams at various Country Clubs
►Jana Hunsaker Memorial Wheelchair Tennis Tournament
►Stony Brook University One-on-One Doubles Outing
►Exhibition to benefit Israeli Tennis Center Foundation in the Hamptons
►BNP Paribas Taste of Tennis at The W New York Hotel
►Queens College Tennis Outing and Social
►Holes for Hope Autism Awareness Tennis Event at Engineers County Club
►USTA Eastern Long Island Region Tennis in the Parks Day Blitz
►John McEnroe Tennis Academy Tryouts at Sportime Bethpage and Sportime Kings Park
►Bethpage Park High School Coaches Workshop
►2013 U.S. Open Ballperson Tryouts
►Partnership for a Healthier America Tennis Initiative
►U.S. Open National Playoffs
►Autism Awareness event at Commack High School
►All New York Sportimes WorldTeam Tennis matches played at Sportime Randall’s Island
►U.S. Open Draw Ceremony
►Arthur Ashe Kids Day
►All sessions of the 2013 U.S. Open (qualifying rounds through the finals)
A packed house files into the National Tennis Center for the 2013 Arthur Ashe Kids Day (photo credit: Anthony Pastecchi)
Kids file in to try out for the John McEnroe Tennis Academy at Sportime Bethpage
On the courts for the Commack High School Tennis benefit for autism awareness
Robert Kendrick, Coach Claude Okin and Jesse Witten of the New York Sportimes pause during their World TeamTennis match against the Washington Kastles at Sportime Stadium
The Queens College Social & Tennis event featured lessons from the Queens College Men’s and Women’s Tennis teams
A Message From Long Island Tennis Magazine President Joel M. Berman
The year is 2008. The economy is crumbling around us and businesses are scurrying to survive. I was in the publishing industry then, as I am now, and I struggled every day to exist. There were layoffs and other cost-saving steps taken to make it through these tough days.
Along comes David Sickmen with an idea he wanted to run by me. He told me how what he was about to suggest experienced limited success by those who had tried before and it had failed to sustain itself to date, but he had a way he thought it could succeed. His idea was to develop a multimedia publication, devoted not only to the sport of tennis, but one focused primarily on the tennis community on Long Island. His passion was infectious, and despite my never having been involved in the sport of tennis, I couldn't resist listening to him expand upon his concept in detail and how he envisioned Long Island Tennis Magazine becoming a foundation of the sport of tennis on Long Island. That was five years ago and that smile on his face, along with the confidence that he could overcome both the troubled economy and a road laden with failures for those that tried this before, convinced me to move forward.
Armed with his plan, we assembled a team of editorial staffers, graphic artists, event interns, photographers and administrative support and launched Long Island Tennis Magazine in late 2008, a year in which publications were folding on a daily basis.
Move the clock forward five years … and I find I am excited in what my partner and Publisher David has accomplished in these past five years. Armed with both his passion and knowledge of tennis, and more importantly, strong relationships within the tennis community on Long Island, he has delivered 100 percent of what he set out to do five years ago. I am proud to have shared the opportunity to follow his lead, as he raised the bar year after year to improve the editorial content and provide a great communication tool for the tennis community on Long Island, in both print and electronic media.
I approach the fifth anniversary of Long Island Tennis Magazine with a great sense of pride and accomplishment for what our team has done. However, I go back to that day five years ago where I had my doubts, and I feel if it was not for David's foresight and leadership, the jewel that exists today for the Long Island Tennis Community, Long Island Tennis Magazine, would not have been. Happy fifth anniversary Long Island Tennis Magazine, and more importantly, thank you, my partner David Sickmen for thinking outside the box!
Joel M. Berman, President ♦ United Sports Publications Ltd., publisher of Long Island Tennis Magazine
Testimonials from the local tennis community …
Long Island Tennis Magazine is proud of its strong relationships within the tennis community and has received a great deal of feedback from our readership and supporters. Here are a few of those thoughts on the impact that LITM has had on the community as a whole:
“Long Island Tennis Magazine is one of the best tennis publications in the country. Through their coverage of local tennis and the events they organize, they are building an interest in the game and encouraging participation at the grassroots level, which has long been at the core of what we do at IMG Academy. Their work on the New York Tennis Expo was extremely impressive, and I was happy to be a part of it. I am proud to support Long Island Tennis Magazine as they are exactly what our local communities need to grow the sport we all love.”—Nick Bollettieri, founder of The Nick Bollettieri Tennis Academy and former coach of 10 world number one players
“Long Island Tennis Magazine is an invaluable resource for tennis enthusiasts in the local area. This publication is a unique voice for the Long Island tennis industry and for anyone who truly loves tennis. I cannot think of any entity that grows and enhances the local game more than these free, independent and widely-read publications. Long Island Tennis Magazine deserves our gratitude and support.”—Steve Kaplan, owner of Bethpage Park Tennis Center and director of the Lacoste Academy for the New York City Parks Department
“I absolutely believe that Long Island Tennis Magazine has increased interest and participation in our sport by making the publication available to an incredibly large readership. This magazine has become a must-read for every junior and adult tennis player. Every tennis club I walk into, I see kids and adults with the magazine in their hands. Contributors to the magazine really seem to have their fingers on the pulse of what is happening in tennis on Long Island. It also keeps tennis enthusiasts up to speed on news and developments in the tennis world at the local, regional, national and international levels.”—Lawrence Kleger, director of tennis at the John McEnroe Tennis Academy
“Over the last several years, I have been very impressed with Long Island Tennis Magazine. There was a huge void in local tennis-related news and these publications have totally come through! I cannot wait to get my hands on the next issue to find out what's happening in both my area and on the world tours.”—Daisy Schwartz, first vice president, USTA Metro Region
“Long Island Tennis Magazine has become a vital component of the local tennis community. The magazine has the largest voice of anyone in the region, and their staff does an amazing job maximizing their resources to bring the best tennis coverage the New York area has ever seen. They supply a platform for everyone in the local tennis community that would be unavailable without them. The NY area is very lucky that the largest free tennis publication in the country is in our own backyard giving our players, coaches, clubs and programs the recognition they deserve.”—Mike Kossoff, director of tennis for Sportime Syosset, and co-director of tennis at John McEnroe Tennis Academy-Bethpage
“Ever since I was younger, I would always eagerly flip through each edition of Long Island Tennis Magazine to find my ranking. Now, I enjoy the magazine’s helpful tips and articles for improving my game both on court and off. Being a junior tennis player and tennis fan, I look forward to flipping through the colorful pages of the Long Island Tennis Magazine each edition.”—Michele Lehat, junior tennis player
“David and his team do a terrific job of covering and reporting on both past and future local events. Their insightful articles and roundtable discussions on topics of interest in today’s evolving game of tennis are both informative and entertaining.”—Whitney Kraft, director of tennis at the USTA Billie Jean King National Tennis Center
“Long Island Tennis Magazine has been one of the best things to hit the LI tennis world in a long time. It’s been a great tool in getting the latest USTA league information out to everyone in addition to great local articles in every issue. A great job by all involved!”—Kathy Miller, manager of Carefree Racquet Club and Adult League Coordinator for USTA/Eastern Long Island Region
“Long Island Tennis Magazine has brought a new level of excitement to the Long Island tennis community. LITM is by far the most widely read publication around the lobby! They have shone a light on many of the great programs and stories that before, would have gone untold or unseen. It is very important that businesses have a presence in Long Island Tennis Magazine, as everyone who walks by picks up a copy and reads it. It provides great exposure. Since its inception a few years back, Long Island Tennis Magazine has done an unprecedented job of helping tennis professionals, programs, facilities, and most importantly, the growth of tennis on Long Island.”—Jason Wass, director of SportsPro Summer Camps and teaching pro at Eastern Athletic Tennis
“I first approached LI Tennis Magazine as an option for affordable advertising targeted at tennis players. It’s an obvious fit for a small tennis racquet company, and we know it’s been effective, but it turns out the magazine is much more than a commerce channel. While it’s proven to be great exposure for our brand and our product, it’s also become a crucial element in our connection to the local tennis community. By encouraging and fostering an open dialogue about our sport, the magazine has become an anchor of sorts for Long Island tennis players. Our relationship with LI has enabled us not only to advertise to our customers, but to communicate and interact with them as well. We know this is a necessity for our long-term survival and we’re extremely pleased to have such a perfect vehicle as Long Island Tennis Magazine.”—Brett Bothwell, founder and director of Bolt Sports LLC
“I always refer to Long Island Tennis Magazine for all the latest tennis updates in the local community. It never fails to provide stirring articles about fitness, strategy, technique and much more. I learn something new every time I pick up an edition!”—Kevin Katz, college tennis player
“Congrats to Long Island Tennis Magazine for your support for all forms of junior tennis over the past five years. From high school coverage to sectional events, you guys cover it all. You have become a true resource for perspective college players and your insight on sports conditioning has enlightened many players, parents and coaches. The New York Tennis Expo was incredible and the New York Tennis Academy is looking forward to continuing our relationship with this awesome publication in the future.”—Howie Arons, owner/director of Great Neck Estates Tennis Center
“David Sickmen and his Long Island Tennis Magazine have become such an integral part of the fabric of our tennis community. It is the go-to reference guide for all aspects of local, as well as national, tennis, including stories on players, tournaments, books, human interest issues and the how to's of tennis coaching, teaching and participation in our wonderful sport. Last, but certainly not least, the publication and its management establishing the NY Tennis Expo was an incredible feat for which New York tennis fans will so greatly appreciate for many years to come."—Eric Rubin, father/coach of top U.S. junior player Noah Rubin)
“The first time I picked up Long Island Tennis Magazine was when I was nine-years-old waiting to be called up for my first L1 match in Long Beach. I remember seeing my friends’ pictures scattered throughout the magazine, and then I came across my name in the newly released rankings. I was so excited to see my name published in a magazine and I am sure any nine-year-old would be! To me, LITM is not just any type of sports magazine, it is a piece of my past, present and future and it connects me with all of my friends I have created throughout the sport of tennis. It is a symbol of all that I have accomplished, along with all the strong friendships I have gained over the years. It has become a piece of me.”—Sasha Lipps, junior tennis player
“Congratulations on your five-year anniversary. I sure have learned a lot about Long Island tennis since you have been on the scene. It has helped me, and many Long Island tennis players, keep in touch with what is happening in tennis on Long Island. Your articles have been very informative, and I have passed much of your information on to students at the colleges I am involved with and campers at the camp that I direct. There is really no other magazine that compares to yours. I have met many youngsters from high schools, and many adults that play in leagues on Long Island that feel like celebrities because they are mentioned or their picture appears on the pages of your magazine. I think that many people have found places to play, leagues to join, camps available, schools with teams, places to get equipment or have rackets strung, that they would have not known of if not for you. Please keep the information coming and good luck to you in the future!”—Sunny Fishkind, assistant coach of Hofstra University's men's and women's tennis teams, and college representative on the USTA Eastern/Long Island Region Board
“Long Island Tennis Magazine and their staff do an amazing job of publicizing the game of tennis locally, regionally and nationally. Being a tennis camp owner in the Northeast, it is an honor to advertise my camp in such a first-class publication that reaches the heart of tennis players and fans in Long Island!”—Ed Krass, founder and director of College Tennis Exposure Camps
“I like Long Island Tennis Magazine because it allows me to keep up with all things in tennis that are happening on the Island and in New York. I found out about new places to hit and events to attend during the summer. And the U.S. Open coverage is incredible and makes it feel so close to home!”—Missy Edelbaum, college tennis player
"Long Island Tennis Magazine has effectively changed the landscape of tennis on Long Island. They have preserved our long rich heritage and history, and have built on it to cover the present and future of our presence in the sport. Now, it is hard to think of what our community would be like without them."—Miguel Cervantes, teaching pro at Carefree Racquet Club
"Long Island Tennis Magazine has helped change the Long Island tennis landscape for the better. It has given a way for players, supporters, advertisers and the public to network and promote our great game. I am so proud to be a writer for the publication and an advertiser in the past. Long Island Tennis is in better shape than it was five years ago, due to in part of the work of Long Island Tennis Magazine. As a collegiate head coach at SUNY Oneonta where so many Long Islanders go to school, the magazine has also added additional credibility to our tennis program in upstate NY, thus proving the reach of the publication."—Lonnie Mitchell, head tennis coach at SUNY Oneonta
“Long Island Tennis Magazine is the best. Nothing beats this sports magazine in the Eastern Section. Every kid and every parent loves to read it and enjoy the articles. It is a great source for finding local tennis tournaments and tennis equipment and gear.”—Afzal Ali, tennis director at Deer Park Tennis Center
“Congrats on your great magazine. It is great for tennis in Long Island, and I enjoy writing articles for you as well. Keep up the good work.”—Tonny van de Pieterman, director of tennis operations at Point Set Indoor Tennis
"Long Island Tennis Magazine has been an invaluable resource to not only myself, but to all high school players and coaches over the past five years. The publicity the coaches and players receive from LITM is very important and makes the kids feel like pros. Additionally, the magazine has been kind enough to sponsor two Coach of the Year Awards and to support the high school game in every way they can. Student athletes go online to the LITM social networks to see pictures and to read the site and print edition for articles. LITM has also organized events this past year, like the New York Tennis Expo at Billie Jean King USTA National Tennis Center in Flushing Meadows, which gave me an opportunity to bring two dozen players who all found it to be a fantastic event. LI Tennis Magazine deserves the community’s support so they can continue to grow and provide our area with top notch coverage."—Shai Fisher, BOCES Section VIII Nassau County Girls Tennis Coordinator and Syosset High School tennis coach
“Long Island Tennis Magazine has been a key player in the development of our business. We started our company one year ago, and Adam Wolfthal and David Sickmen have been nothing less than inspirational and motivational. In addition, they have worked with us to introduce us to the Long Island tennis community which we hope, in turn, has benefited the community as a whole. They are an important bridge between players of all ages and abilities and the businesses that serve them.”—Tina Greenbaum and Fred Sperber, owners of Tennis to the Max