U.S. Open Unveils 2026 Theme: ‘Celebrating Our New York Story’

May 15, 2026 | By Press Release

Theme Pays Homage to the US Open’s Legendary Past, Booming Present and Undeniable Shared Culture with New York City

Vibrant Theme Art Created by Brooklyn-Based Artist Eugenia Mello Captures the Energy of New York and Incorporates Iconic Symbols of All Five Boroughs


 

With 100 days to go until the start of the 2026 US Open and tickets going on sale to the general public on May 28, the USTA today proudly unveiled this year’s US Open theme – “Celebrating Our New York Story.”

Brought to life with vibrant theme artwork created by award-winning, Brooklyn-based artist Eugenia Mello, the theme represents and amplifies the undeniable connection between the US Open and the city it’s called home for more than 100 years. With a number of activations surrounding and during the 2026 event, the USTA will celebrate the history, the people, the energy and the heart that have built both the US Open and New York City into global cultural phenomena.

“The US Open and New York City have become synonymous for so many reasons — the palpable buzz, the legendary nights, the feeling that anything is possible and the hard work and grit behind the scenes that make it all happen,” said Nicole Kankam, Managing Director, Pro Tennis Marketing and Entertainment, USTA. “’Celebrating Our New York Story’ pays homage to everything and everybody that has built the unbreakable bond between the US Open and New York City, and the 2026 US Open will bring all of that to life.”

The theme art captures the vibrance, the color and the energy of the US Open and New York City, while incorporating iconic imagery of each of the five boroughs. Queens’ famous Unisphere, the Manhattan skyline, the Brooklyn Bridge, the Bronx’s New York Botanical Garden and the Staten Island Ferry are all represented in the design, with other ‘Easter Egg’ type imagery incorporated throughout.

A wide selection of merchandise featuring the theme art – made to be versatile in its representation across physical and digital media – is now available for purchase via USOpen.org. During the US Open, Mello will create a live mural painting of the theme artwork on the grounds of the USTA Billie Jean King National Tennis Center.

Mello is a Buenos Aires native who’s been living and working in Brooklyn for the past 10 years, working out of a studio in Brooklyn’s Gowanus neighborhood. An award-winning artist and illustrator with many prominent brand and museum collaborations, Mello is a professor at the School of Visual Arts in Manhattan and at CUNY Queens College. She is also a board member at New York’s Society of Illustrators. For the 2026 US Open word mark on the theme artwork, she collaborated with Brooklyn-based Faire Type, using their Sprig Sans typeface.

“New York City is an incredible inspiration for every artist, because it’s so diverse, so alive and so full of movement. New York and the US Open have all of those things in common, and I was so excited to get to represent that in this piece,” Mello said. “Everything that I make I put through a sensory experience, and that’s part of what you see at the core of the artwork. The sound of a ball bouncing for the first time on the court starts a beat — the heartbeat of the game — which echoes out into the city and creates a pulsation. This shared rhythm is what I love about New York and so much of what connects it to the US Open — that everything is alive and anything is possible, that everyone has a place in the symphony, and we are all in this together, sharing and singing the song of the city, each with our unique voices.”

The 2026 US Open will begin with Arthur Ashe Kids’ Day on Sunday, August 23, and run through Sunday, September 13. Week 1 of the US Open – Fan Week – will offer a full seven days of free admission. The Main Draw will begin on Sunday, August 30.

Tickets will go on sale to the general public on Thursday, May 28 at noon ET via TicketMaster and USOpen.org. American Express® Card Members get early access to all individual tickets on Tuesday, May 26, at 9 a.m. ET, through Wednesday, May 27*.

*While supplies last. Terms apply.


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Long Island Tennis Magazine May/June 2026